{"product_id":"how-to-succeed-in-the-cannabis-industry-the-blueprint-they-never-gave-us-9798234133007","title":"How to Succeed in the Cannabis Industry: The Blueprint They Never Gave Us","description":"\u003cp\u003e\u003cstrong\u003eHow to Succeed in the Cannabis Industry, 4th Edition: The Blueprint They Never Gave Us\u003c\/strong\u003e is an updated educational tool teaching people how to navigate one of the fastest-changing industries in the world - written by former cannabis regulator, business strategist, molecular biologist, and bestselling author Dasheeda Dawson.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhether you're an aspiring entrepreneur, student, investor, patient, advocate, workforce professional, policymaker, or licensed cannabis operator, this workbook delivers practical guidance for building a sustainable career, business or lifestyle in the modern cannabis ecosystem.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eExpanded by more than 100 pages from the bestselling 3rd edition, the 4th Edition includes updated insights on: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCannabis legalization and regulation\u003c\/li\u003e\n\u003cli\u003eHuman rights and consumer access\u003c\/li\u003e\n\u003cli\u003eThe role of the regulator\u003c\/li\u003e\n\u003cli\u003eWorkforce development and emerging career paths\u003c\/li\u003e\n\u003cli\u003eCannabis science, policy, and business fundamentals\u003c\/li\u003e\n\u003cli\u003eBranding, marketing, retail, cultivation, compliance, and ancillary opportunities\u003c\/li\u003e\n\u003cli\u003eBuilding sustainable businesses in a post-rescheduling cannabis industry\u003c\/li\u003e\n\u003cli\u003eEntrepreneurship, funding realities, and ecosystem strategy\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eDesigned as both an educational guide and interactive workbook, readers will find: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eReflection questions\u003c\/li\u003e\n\u003cli\u003eCareer exploration exercises\u003c\/li\u003e\n\u003cli\u003eBusiness planning prompts\u003c\/li\u003e\n\u003cli\u003eReal-world industry examples\u003c\/li\u003e\n\u003cli\u003eAction-oriented information and resources\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eDrawing from over a decade of leadership across government, Fortune 100 strategy, cannabis policy, workforce development, and entrepreneurship, Dasheeda Dawson combines insider perspective with practical tools to help readers confidently navigate the cannabis industry's opportunities - and its challenges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePerfect for cannabis entrepreneurs, dispensary operators, cultivators, regulators, students, investors, advocates, and professionals looking to break into or level up within the cannabis industry.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you're ready to understand the business, culture, science, policy, and future of cannabis - this workbook was built for you.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eKeywords: cannabis business, cannabis industry, cannabis careers, cannabis entrepreneurship, cannabis regulation, social equity, dispensary operations, cultivation, cannabis compliance, cannabis workforce development, cannabis education, marijuana business, cannabis licensing, cannabis policy, cannabis workbook, ancillary cannabis business, post-rescheduling cannabis industry, cannabis marketing, cannabis retail, cannabis advocacy.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Weedhead(tm) \u0026amp; Co.\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/30\/2026\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9798234133007\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 382\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.95lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 11.00h x 8.50w x 0.79d","brand":"Dasheeda D. Dawson","offers":[{"title":"Default Title","offer_id":53195286544565,"sku":"9798234133007","price":29.75,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/files\/9798234133007.jpg?v=1788273679","url":"https:\/\/pastforward.org\/products\/how-to-succeed-in-the-cannabis-industry-the-blueprint-they-never-gave-us-9798234133007","provider":"Past Forward","version":"1.0","type":"link"}