{"product_id":"how-to-sell-cars-the-art-of-the-dealership-9780999607299","title":"How to Sell Cars: The Art of the Dealership","description":"\u003cp\u003e\u003cstrong\u003eHow to Sell Cars: Art of the Dealership\u003c\/strong\u003e isn't just another book, it's your personal playbook for dominating the lot, building lifelong customer loyalty, and standing out in a crowded market.\u003c\/p\u003e\u003cp\u003eThis high-impact workbook is packed with modern strategies that actually work; no outdated scripts, no overly aggressive tactics. You'll master every phase of the sale with confidence, from the first handshake to the final close and beyond. Learn how to decode buyer personalities, crush objections with empathy, lead unforgettable test drives, and build a personal brand so powerful that customers ask for you by name.\u003c\/p\u003e\u003cp\u003eWith real-world stories, guided exercises, and ready-to-use scripts, this book turns good salespeople into trusted advisors and trusted advisors into top performers. If you're serious about selling more cars, growing your income, and becoming the kind of professional people rave about, this is the tool you've been waiting for.\u003c\/p\u003e\u003cp\u003eDon't just make the sale. Make a career.\u003c\/p\u003e\u003cp\u003eHow to Sell Cars: The Art of the Dealership is how it starts.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Via Press Publishing\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/04\/2025\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780999607299\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 182\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.55lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.39d","brand":"Brian L. Viers","offers":[{"title":"Default Title","offer_id":51299066314933,"sku":"9780999607299","price":16.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/files\/img_9b34177f-6128-4de6-b493-a6635ea604f1.jpg?v=1751985178","url":"https:\/\/pastforward.org\/products\/how-to-sell-cars-the-art-of-the-dealership-9780999607299","provider":"Past Forward","version":"1.0","type":"link"}