{"product_id":"how-to-sell-anything-to-anybody-9780743273961","title":"How to Sell Anything to Anybody","description":"Joe Girard, the world's greatest salesman, shares the system of salesmanship that has made him a renowned success in his field. \u003cp\u003e\u003c\/p\u003e\u003cb\u003eSalesmen are made, not born. If I did it, you can do it.\u003c\/b\u003e\u003cbr\u003e -- Joe Girard \u003cp\u003e\u003c\/p\u003e In his fifteen-year selling career, author Joe Girard sold 13,001 cars, a Guinness World Record. He didn't have a degree from an Ivy League school -- instead, he learned by being in the trenches every day that nothing replaces old-fashioned salesmanship. He insists that by building on basic principles of trust and hard work, anyone can do what he did. \u003cp\u003e\u003c\/p\u003e This bestselling classic has helped millions of readers meet their goals -- and you will too. Joe will show you how to make the final sale every time, using the techniques he has perfected in his record career. You too can: \u003cp\u003e\u003c\/p\u003e TURN ONE SALE INTO 250 MORE\u003cbr\u003e CREATE A WINNING GAME PLAN FROM LOSING SALES\u003cbr\u003e KNOW THE FIVE WAYS TO TURN A PROSPECT INTO A BUYER\u003cbr\u003e MOVE PAST THE CUSTOMER'S LAST HURDLE TO CLOSE THE SALE\u003cbr\u003e SELL AT A LOSS AND MAKE A FURTUNE\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Touchstone Books\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/07\/2006\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780743273961\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 179\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.41lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.70h x 5.44w x 0.51d","brand":"Joe Girard","offers":[{"title":"Default Title","offer_id":36641436696732,"sku":"9780743273961","price":16.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_e6752fa3-bbae-4631-bd65-6a11beaab05a.jpg?v=1603853549","url":"https:\/\/pastforward.org\/products\/how-to-sell-anything-to-anybody-9780743273961","provider":"Past Forward","version":"1.0","type":"link"}