{"product_id":"how-to-self-publish-and-market-a-book-a-comprehensive-guide-to-an-integrated-approach-to-self-publishing-and-marketing-a-book-9781733342414","title":"How to Self-publish and Market a Book: A comprehensive guide to an integrated approach to self-publishing and marketing a book","description":"\u003cp\u003ex\u003c\/p\u003e\u003cp\u003eMost books on publishing deal with publishing by itself. Most books on marketing deal with marketing as a stand-alone project. I think there is a better approach. Publishing and marketing should be considered as an integrated project. That is what this book does: it treats publishing and marketing together to create a complete project plan.\u003c\/p\u003e\u003cp\u003eThe self-publishing pain points addressed include: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eFormatting\u003c\/li\u003e \u003cli\u003eBook layout\u003c\/li\u003e \u003cli\u003eEditors\u003c\/li\u003e \u003cli\u003eCovers, generic and otherwise\u003c\/li\u003e \u003cli\u003eAnd more\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eThe marketing pain points include: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eSocial media platforms\u003c\/li\u003e \u003cli\u003eBlog tours\u003c\/li\u003e \u003cli\u003eCreating buzz\u003c\/li\u003e \u003cli\u003eEmail campaigns\u003c\/li\u003e \u003cli\u003eKeywords\u003c\/li\u003e \u003cli\u003eAnd more\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e Publishing and book marketing aren't separate projects. They have to be worked on as an integrated project.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Strange Worlds Publishing\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/17\/2020\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781733342414\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 150\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.80lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 11.00h x 8.50w x 0.32d","brand":"Hank Quense","offers":[{"title":"Default Title","offer_id":42132433830069,"sku":"9781733342414","price":21.24,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_644c630c-6200-4b52-924e-d424f22f0fc5.jpg?v=1652812928","url":"https:\/\/pastforward.org\/products\/how-to-self-publish-and-market-a-book-a-comprehensive-guide-to-an-integrated-approach-to-self-publishing-and-marketing-a-book-9781733342414","provider":"Past Forward","version":"1.0","type":"link"}