{"product_id":"how-to-read-donald-duck-imperialist-ideology-in-the-disney-comic-9780745339788","title":"How to Read Donald Duck: Imperialist Ideology in the Disney Comic","description":"First published in 1971, \u003ci\u003eHow to Read Donald Duck\u003c\/i\u003e shocked readers by revealing how capitalist ideology operates in our most beloved cartoons. Having survived bonfires, impounding and being dumped into the ocean by the Chilean army, this controversial book is once again back on our shelves. Written and published during the blossoming of Salvador Allende's revolutionary socialism, the book examines how Disney comics not only reflect capitalist ideology, but are active agents working in this ideology's favor. Focusing on the hapless mice and ducks of Disney, curiously parentless, marginalized and always short of cash, Ariel Dorfman and Armand Mattelart expose how these characters established hegemonic ideas about capital, race, gender and the relationship between developed countries and the Third World. A devastating indictment of a media giant, a document of twentieth-century political upheaval, and a reminder of the dark undercurrent of pop culture, \u003ci\u003eHow to Read Donald Duck\u003c\/i\u003e is once again available, together with a new introduction by Ariel Dorfman.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Pluto Press (UK)\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/20\/2020\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780745339788\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 208\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.55lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 7.90h x 5.50w x 0.50d","brand":"Ariel Dorfman, Armand Mattelart","offers":[{"title":"Default Title","offer_id":36641552236700,"sku":"9780745339788","price":19.51,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_9cc2af0a-beec-46ab-a130-7afee4807859.jpg?v=1603853685","url":"https:\/\/pastforward.org\/products\/how-to-read-donald-duck-imperialist-ideology-in-the-disney-comic-9780745339788","provider":"Past Forward","version":"1.0","type":"link"}