{"product_id":"head-first-data-analysis-a-learners-guide-to-big-numbers-statistics-and-good-decisions-9780596153939","title":"Head First Data Analysis: A Learner's Guide to Big Numbers, Statistics, and Good Decisions","description":"\u003cp\u003eToday, interpreting data is a critical decision-making factor for businesses and organizations. If your job requires you to manage and analyze all kinds of data, turn to \u003cem\u003eHead First Data Analysis\u003c\/em\u003e, where you'll quickly learn how to collect and organize data, sort the distractions from the truth, find meaningful patterns, draw conclusions, predict the future, and present your findings to others.\u003cbr\u003e\u003cbr\u003eWhether you're a product developer researching the market viability of a new product or service, a marketing manager gauging or predicting the effectiveness of a campaign, a salesperson who needs data to support product presentations, or a lone entrepreneur responsible for all of these data-intensive functions and more, the unique approach in \u003cem\u003eHead First Data Analysis\u003c\/em\u003e is by far the most efficient way to learn what you need to know to convert raw data into a vital business tool.\u003cbr\u003e\u003cbr\u003eYou'll learn how to: \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDetermine which data sources to use for collecting information\u003c\/li\u003e\n\u003cli\u003eAssess data quality and distinguish signal from noise\u003c\/li\u003e\n\u003cli\u003eBuild basic data models to illuminate patterns, and assimilate new information into the models\u003c\/li\u003e\n\u003cli\u003eCope with ambiguous information\u003c\/li\u003e\n\u003cli\u003eDesign experiments to test hypotheses and draw conclusions\u003c\/li\u003e\n\u003cli\u003eUse segmentation to organize your data within discrete market groups\u003c\/li\u003e\n\u003cli\u003eVisualize data distributions to reveal new relationships and persuade others\u003c\/li\u003e\n\u003cli\u003ePredict the future with sampling and probability models\u003c\/li\u003e\n\u003cli\u003eClean your data to make it useful\u003c\/li\u003e\n\u003cli\u003eCommunicate the results of your analysis to your audience\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eUsing the latest research in cognitive science and learning theory to craft a multi-sensory learning experience, \u003cem\u003eHead First Data Analysis\u003c\/em\u003e uses a visually rich format designed for the way your brain works, not a text-heavy approach that puts you to sleep.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e O'Reilly Media\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/01\/2009\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780596153939\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 445\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.96lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.16h x 7.98w x 0.98d","brand":"Michael Milton","offers":[{"title":"Default Title","offer_id":36639259656348,"sku":"9780596153939","price":50.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_19bb6593-feeb-4084-a78b-13f2039901b1.jpg?v=1603849354","url":"https:\/\/pastforward.org\/products\/head-first-data-analysis-a-learners-guide-to-big-numbers-statistics-and-good-decisions-9780596153939","provider":"Past Forward","version":"1.0","type":"link"}