{"product_id":"handmade-to-sell-hello-crafts-guide-to-owning-running-and-growing-your-crafty-biz-9780307587107","title":"Handmade to Sell: Hello Craft's Guide to Owning, Running, and Growing Your Crafty Biz","description":"Business advice for enterprising crafters, by crafters\u003cbr\u003e No one knows more about helping handmade businesses than Hello Craft, the nonprofit trade association for crafty entrepreneurs. Written by the directors of Hello Craft, \u003ci\u003eHandmade to Sell\u003c\/i\u003e is the most complete, up-to-date, and authoritative guide for DIYers seeking to learn every aspect of selling, marketing, and branding. Based on the Summit of Awesome, Hello Craft's annual business conference, this book covers topics including: \u003cbr\u003e- Developing successful product lines\u003cbr\u003e- Copyrights and trademarks\u003cbr\u003e- Taking perfect product shots\u003cbr\u003e- Using analytics to boost your online sales\u003cbr\u003e- Selling at fairs, shows, and other retail outlets\u003cbr\u003e- Diversifying income through licensing and teaching\u003cbr\u003e- Hiring and outsourcing\u003cbr\u003e Throughout, you'll find expert tips and invaluable strategies and advice from some of the most successful indie crafters and artisans. Whether you've only contemplated selling your crafts or want to grow an existing handmade business, \u003ci\u003eHandmade to Sell\u003c\/i\u003e offers essential guidance for anyone who has ever dreamed of making a living from what they create.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Potter Craft\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/10\/2012\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780307587107\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 176\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.61lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.23h x 6.36w x 0.59d","brand":"Kelly Rand, Christine Ernest, Sara Dick","offers":[{"title":"Default Title","offer_id":43067607744693,"sku":"9780307587107","price":15.29,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/files\/img_26e4b473-f174-4980-97b0-d5c4a885d6b3.jpg?v=1690861294","url":"https:\/\/pastforward.org\/products\/handmade-to-sell-hello-crafts-guide-to-owning-running-and-growing-your-crafty-biz-9780307587107","provider":"Past Forward","version":"1.0","type":"link"}