{"product_id":"guerrilla-street-team-guide-helping-teamers-and-business-people-alike-utilize-guerrilla-marketing-strategies-on-the-grassroots-level-to-reach-peop-9781600373923","title":"Guerrilla Street Team Guide: Helping Teamers and Business People Alike Utilize Guerrilla Marketing Strategies on the Grassroots Level to Reach Peop","description":"Attn: Independent bands and record labels; festival and concert promoters; theatre and publishing companies; retailers and service providers Guerrilla Street Team Marketing can boost sales and improve the market visibility of any band, business, service or product  Learn how to: *Develop a Guerrilla Street Team Marketing Strategy and Calendar *Recruit, train and motivate street team members *Design effective newsletters and street team invitations *Maximize promotional materials' effectiveness *Research your target demographics *Set budgets and measure success *Refine your image and sales goals The music industry is becoming more accessible by the minute and grassroots marketing is one of the only ways beginning artists can gain a presence in the marketplace. In addition to the music industry, the same tactics that work for bands will work for any business\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Morgan James Publishing\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/01\/2008\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781600373923\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 110\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.31lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.01h x 5.06w x 0.31d","brand":"Jay Conrad Levinson, Brad Lovejoy","offers":[{"title":"Default Title","offer_id":42729556345013,"sku":"9781600373923","price":11.01,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_95436886-62f9-4fa6-a3d4-e138390e1225.jpg?v=1675803607","url":"https:\/\/pastforward.org\/products\/guerrilla-street-team-guide-helping-teamers-and-business-people-alike-utilize-guerrilla-marketing-strategies-on-the-grassroots-level-to-reach-peop-9781600373923","provider":"Past Forward","version":"1.0","type":"link"}