{"product_id":"from-value-pricing-to-pricing-value-using-science-psychology-and-systems-to-attract-higher-paying-clients-to-your-accounting-firm-9781949991345","title":"From Value Pricing to Pricing Value: Using Science, Psychology, and Systems to Attract Higher Paying Clients to Your Accounting Firm","description":"\u003cb\u003eThis book will reveal how to understand, implement and master the pricing value methodology.\u003c\/b\u003e\u003cp\u003eUnderstanding and applying the concept of \"pricing value\" is critical for today's accountants-especially for self-employed accountants, CPAs, and small firms who primarily work with small business clients.\u003c\/p\u003e\u003cp\u003eThis book will reveal how to understand, implement and master the pricing value methodology. It will explain the solid academic research behind this approach, discuss how to avoid common pitfalls, and demonstrate step-by-step how to implement the methodology in a practical and persuasive way.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Business Expert Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/22\/2019\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781949991345\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 212\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.64lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.45d","brand":"Rhondalynn Korolak","offers":[{"title":"Default Title","offer_id":36672932151452,"sku":"9781949991345","price":22.94,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_76e5ce97-e433-4a07-b594-50d1c060c034.jpg?v=1603928679","url":"https:\/\/pastforward.org\/products\/from-value-pricing-to-pricing-value-using-science-psychology-and-systems-to-attract-higher-paying-clients-to-your-accounting-firm-9781949991345","provider":"Past Forward","version":"1.0","type":"link"}