{"product_id":"early-warning-using-competitive-intelligence-to-anticipate-market-shifts-control-risk-and-create-powerful-strategies-9780814432068","title":"Early Warning: Using Competitive Intelligence to Anticipate Market Shifts, Control Risk, and Create Powerful Strategies","description":"Surprise is rarely a good thing in business. Unexpected developments range in their effects from inconvenient to disastrous. To avoid being blindsided, companies must develop a Competitive Early Warning system, or CEW, which combines strategic planning, competitive intelligence, and management action. Such systems let organizations manage risk more effectively and prevent \"\"industry dissonance\"\" -- when market realities outpace corporate strategies. Early Warning reveals how to: * Change strategy to meet new realities * Learn from the mistakes of others via the book's eye-opening stories * Avoid common tactics like benchmarking and using consultants, which may do more harm than good * Tell executives what they need to know -- not what they want to hear Each chapter ends with a Manager's Checklist of key points, and the book includes numerous charts, tables, and tools. With strong opinions and wry humor, world-recognized expert Gilad reveals how to anticipate and react to early signs of trouble.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Amacom\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/12\/2003\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780814432068\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 272\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.77lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.02h x 5.98w x 0.72d","brand":"Benjamin Gilad","offers":[{"title":"Default Title","offer_id":36644566761628,"sku":"9780814432068","price":19.54,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_bab6665c-aa27-4974-9c56-ff8136a3d8a0.jpg?v=1603858926","url":"https:\/\/pastforward.org\/products\/early-warning-using-competitive-intelligence-to-anticipate-market-shifts-control-risk-and-create-powerful-strategies-9780814432068","provider":"Past Forward","version":"1.0","type":"link"}