{"product_id":"discovering-truth-abridged-how-to-navigate-between-fact-fiction-in-an-overwhelming-social-media-world-9781088171370","title":"Discovering Truth Abridged: How to Navigate between \u0026#8232;Fact \u0026 Fiction in an Overwhelming Social Media World","description":"\u003cp\u003eDiscovering Truth is an insight-filled exploration of the role of media in communications and how today's social media affects trust in institutions and divides an increasingly polarized society. From the rise of fake news to destabilizing foreign and domestic extremist content, more information does not necessarily lead to more facts. Through the voices of experts and the efforts of an author whose long career is dedicated to marketing communications, Discovering Truth reveals how people have struggled throughout history in seeking and defining truth whenever new forms of communication influenced our values, culture, and the ways in which we receive and impart information. Importantly, author Tim Love offers ways to navigate the discovery of truth in a world where technology platforms instantaneously share and feed misinformation. This book could not be timelier, as it offers a path to a future where we all might better discern between fact and fiction... if we are willing to do the work, ask the right questions, and see more than one perspective.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eIn addition to the experiences of the author, Discovering Truth draws inspiration from business legends like \u003cstrong\u003ePaul Polman\u003c\/strong\u003e- former CEO of Unilever, \u003cstrong\u003eJohn Pepper\u003c\/strong\u003e- former Chairman of Procter \u0026amp; Gamble and The Walt Disney Company, and \u003cstrong\u003eKeith Reinhard\u003c\/strong\u003e-Chairman Emeritus of DDB Worldwide, as well as contemporary leaders like Facebook's \u003cstrong\u003eWill Platt-Higgins\u003c\/strong\u003e, VP Global Clients, \u003cstrong\u003eStephan Loerke\u003c\/strong\u003e- CEO of WFA\/World Federation of Advertisers, \u003cstrong\u003eWally Snyder\u003c\/strong\u003e- Executive Director of the Institute for Advertising Ethics, Harvard Business School Professor \u003cstrong\u003eJeffrey Rayport\u003c\/strong\u003e and \u003cstrong\u003eDr. Augustine Fou\u003c\/strong\u003e, Cybersecurity, Anti-Ad Fraud Consultant and also includes perspective on the subject of truth from renowned ethologist \u003cstrong\u003eJane Goodall\u003c\/strong\u003e, founder of the Jane Goodall Institute.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eDiscovering Truth grew out of a lecture Tim Love\u003cstrong\u003e \u003c\/strong\u003edelivered at Ave Maria University in 2017 to help the school launch a marketing communications curriculum. The lecture became the genesis for a popular podcast series which provides exceptional background for this ongoing examination of the difficulty of determining truth in a world of heightened social media information and data, fake news, unfettered political propaganda, foreign and domestic extremist content, hacks and lies. \u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eLove is a former Vice-Chairman of Omnicom Group, the leading worldwide advertising and marketing services company and was raised in a household built on the rapidly growing television and radio sales and service in the 1950's His 42-year career in the advertising industry provided extensive global brand-building experience with some of the world's largest and most reputable advertisers: P\u0026amp;G, Nissan and Infiniti automobiles, PepsiCo, Unilever, Gillette, Mars, UBS, Kraft, Philips and Johnson \u0026amp; Johnson. His global focus for these clients caused him to live in Tokyo, Singapore, Brussels, and New York, obtaining first-hand experience with consumers in over 100 countries.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eTim Love has also taught at Oxford University's Said School of Business on \"Branding and Communication\" and served on the faculty of the US Marketing Communications College, a pro-bono initiative at the Foreign Service Institute of the US State Department. He created the Pulitzer- nominated podcast series titled \u003cem\u003eTim Love's Discovering Truth.\u003c\/em\u003e Prior books by the author are\u003cem\u003e \"Think Like The Sun\", \u003c\/em\u003e and\u003cem\u003e \"The Book That Gets Better With Age.\"\u003c\/em\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Internationalist Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/12\/2023\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781088171370\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 214\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.64lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.45d","brand":"Tim Love","offers":[{"title":"Default Title","offer_id":44145903337653,"sku":"9781088171370","price":21.24,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/files\/img_fe534949-4ecf-4f74-825a-6ca8f9f8eb92.jpg?v=1715698996","url":"https:\/\/pastforward.org\/products\/discovering-truth-abridged-how-to-navigate-between-fact-fiction-in-an-overwhelming-social-media-world-9781088171370","provider":"Past Forward","version":"1.0","type":"link"}