{"product_id":"designing-for-performance-weighing-aesthetics-and-speed-9781491902516","title":"Designing for Performance: Weighing Aesthetics and Speed","description":"\u003cp\u003eAs a web designer, you encounter tough choices when it comes to weighing aesthetics and performance. Good content, layout, images, and interactivity are essential for engaging your audience, and each of these elements have an enormous impact on page load time and the end-user experience. In this practical book, Lara Hogan helps you approach projects with page speed in mind, showing you how to test and benchmark which design choices are most critical.\u003c\/p\u003e\u003cp\u003eTo get started, all you need are basic HTML and CSS skills and Photoshop experience.\u003c\/p\u003e\u003cp\u003eTopics include: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThe impact of page load time on your site, brand, and users\u003c\/li\u003e\n\u003cli\u003ePage speed basics: how browsers retrieve and render content\u003c\/li\u003e\n\u003cli\u003eBest practices for optimizing and loading images\u003c\/li\u003e\n\u003cli\u003eHow to clean up HTML and CSS, and optimize web fonts\u003c\/li\u003e\n\u003cli\u003eMobile-first design with performance goals by breakpoint\u003c\/li\u003e\n\u003cli\u003eUsing tools to measure performance as your site evolves\u003c\/li\u003e\n\u003cli\u003eMethods for shaping an organization's performance culture\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e O'Reilly Media\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/19\/2014\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781491902516\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 182\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.60lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.40h x 5.60w x 0.30d","brand":"Lara Callender Hogan","offers":[{"title":"Default Title","offer_id":40367365193909,"sku":"9781491902516","price":25.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_adea9aab-2596-4d19-9325-e50dd22e3720.jpg?v=1624980931","url":"https:\/\/pastforward.org\/products\/designing-for-performance-weighing-aesthetics-and-speed-9781491902516","provider":"Past Forward","version":"1.0","type":"link"}