{"product_id":"customer-experience-for-dummies-9781118725603","title":"Customer Experience for Dummies","description":"\u003cb\u003eGain, engage, and retain customers with positive experiences\u003c\/b\u003e \u003cp\u003eA positive customer experience is absolutely essential to keeping your business relevant. Today's business owners need to know how to connect and engage with their customers through a variety of different channels, including online reviews and word of mouth. \u003ci\u003eCustomer Experience For Dummies\u003c\/i\u003e helps you listen to your customers and offers friendly, practical, and easy-to-implement solutions for incorporating customer engagement into your business plans and keep the crowds singing your praises.\u003c\/p\u003e \u003cp\u003eThe book will show you simple and attainable ways to increase customer experience and generate sales growth, competitive advantage, and profitability. You'll get the know-how to successfully optimize social media to create more loyal customers, provide feedback that keeps them coming back for more, become a trustworthy and transparent entity that receives positive reviews, and so much more.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eGives you the tools you need to target customers more precisely\u003c\/li\u003e \u003cli\u003eHelps you implement new social and mobile strategies\u003c\/li\u003e \u003cli\u003eShows you how to generate and maintain customer loyalty in order to achieve success through multiple channels\u003c\/li\u003e \u003cli\u003eExplains how a fully-engaged customer can help you outperform the competition\u003c\/li\u003e \u003cli\u003eLearn how to respond effectively to customer feedback\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eYour brand's reputation and success is your lifeblood, and \u003ci\u003eCustomer Experience For Dummies\u003c\/i\u003e shows you how to stay relevant, add value, and win and retain customers.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e For Dummies\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/01\/2014\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781118725603\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 368\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.00lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.50h x 7.40w x 0.70d","brand":"Roy Barnes,Bob Kelleher","offers":[{"title":"Default Title","offer_id":51894762635445,"sku":"9781118725603","price":22.94,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/files\/img_77567df4-fc8a-4886-9f68-3cb112fba621.jpg?v=1760491138","url":"https:\/\/pastforward.org\/products\/customer-experience-for-dummies-9781118725603","provider":"Past Forward","version":"1.0","type":"link"}