{"product_id":"crush-price-objections-sales-tactics-for-holding-your-ground-and-protecting-your-profit-9780071664660","title":"Crush Price Objections: Sales Tactics for Holding Your Ground and Protecting Your Profit","description":"\u003cp\u003e\u003cb\u003eHold the line on price in every transaction-- from the leading expert on Value-Added Selling \u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThese days it seems like we're always in a buyer's market. But even at a time when the word value is used interchangeably with cheap and the Internet is a bargain hunter's paradise, there are ways for sales professionals to regain the upper hand.\u003c\/p\u003e \u003cp\u003eIn \u003ci\u003eCrush Price Objections\u003c\/i\u003e, Tom Reilly, bestselling author of \u003ci\u003eValue-Added Selling\u003c\/i\u003e, teaches field-tested tactics for engaging price shoppers and holding the line on declining profits. It provides tips and tactics for: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eDeveloping a price-objection counterattack before you meet with buyers \u003c\/li\u003e\n\u003cli\u003eUsing questions and compelling presentations to move the conversation away from the subject of price \u003c\/li\u003e\n\u003cli\u003eDestroying price objections if they surface \u003c\/li\u003e\n\u003cli\u003eUnderstanding why and when to raise your prices \u003c\/li\u003e\n\u003cli\u003eCreating winning bids--on paper and online\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\u003ci\u003eCrush Price Objections\u003c\/i\u003e offers you the tactical support you need to focus specifically on price resistance in order to attain maximum profit in the most challenging circumstances. Let Tom Reilly show you how to stop haggling--and start closing \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e McGraw-Hill Education\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/15\/2010\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780071664660\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 182\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.56lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.94h x 6.10w x 0.46d","brand":"Tom Reilly","offers":[{"title":"Default Title","offer_id":36634660602012,"sku":"9780071664660","price":23.8,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_755d8547-f2a0-40b8-a3b8-d49a078bc602.jpg?v=1603837307","url":"https:\/\/pastforward.org\/products\/crush-price-objections-sales-tactics-for-holding-your-ground-and-protecting-your-profit-9780071664660","provider":"Past Forward","version":"1.0","type":"link"}