{"product_id":"creative-construction-the-dna-of-sustained-innovation-9781610398770","title":"Creative Construction: The DNA of Sustained Innovation","description":"\u003cb\u003eThis myth-busting book shows large companies can construct a strategy, system, and culture of innovation that creates sustained growth.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e Every company wants to grow, and the most proven way is through innovation. The conventional wisdom is that only disruptive, nimble startups can innovate; once a business gets bigger and more complex corporate arteriosclerosis sets in. Gary Pisano's remarkable research conducted over three decades, and his extraordinary on-the ground experience with big companies and fast-growing ones that have moved beyond the start-up stage, provides new thinking about how the scale of bigger companies can be leveraged for advantage in innovation. \u003cp\u003e\u003c\/p\u003e He begins with the simply reality that bigger companies are, well, different. Demanding that they \"be like Uber\" is no more realistic than commanding your dog to speak French. Bigger companies are complex. They need to sustain revenue streams from existing businesses, and deal with Wall Street's demands. These organizations require a different set of management practices and approaches -- a discipline focused on the strategies, systems and culture for taking their companies to the next level. Big can be beautiful, but it requires creative construction by leaders to avoid the creative destruction that is all-too-often the fate of too many.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e PublicAffairs\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/15\/2019\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781610398770\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 288\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.05lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.30h x 6.00w x 1.30d\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eReview Citations: \u003c\/strong\u003e\u003ci\u003eKirkus Reviews\u003c\/i\u003e 10\/15\/2018\u003cbr\u003e\u003ci\u003eLibrary Journal\u003c\/i\u003e 02\/01\/2019 pg. 95\u003cbr\u003e\u003ci\u003ePublishers Weekly\u003c\/i\u003e 11\/12\/2018\u003cbr\u003e\u003ci\u003eBooklist\u003c\/i\u003e 12\/01\/2018 pg. 7\u003cbr\u003e","brand":"Gary P. Pisano","offers":[{"title":"Default Title","offer_id":36661947891868,"sku":"9781610398770","price":25.5,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_c948cc78-bd1b-4242-9c8c-c09a579ec9fa.jpg?v=1603900650","url":"https:\/\/pastforward.org\/products\/creative-construction-the-dna-of-sustained-innovation-9781610398770","provider":"Past Forward","version":"1.0","type":"link"}