{"product_id":"creating-a-data-driven-organization-practical-advice-from-the-trenches-9781491916919","title":"Creating a Data-Driven Organization: Practical Advice from the Trenches","description":"\u003cp\u003eWhat do you need to become a data-driven organization? Far more than having big data or a crack team of unicorn data scientists, it requires establishing an effective, deeply-ingrained data culture. This practical book shows you how true data-drivenness involves processes that require genuine buy-in across your company, from analysts and management to the C-Suite and the board.\u003c\/p\u003e\u003cp\u003eThrough interviews and examples from data scientists and analytics leaders in a variety of industries, author Carl Anderson explains the analytics value chain you need to adopt when building predictive business models--from data collection and analysis to the insights and leadership that drive concrete actions. You'll learn what works and what doesn't, and why creating a data-driven culture throughout your organization is essential.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eStart from the bottom up: learn how to collect the right data the right way\u003c\/li\u003e\n\u003cli\u003eHire analysts with the right skills, and organize them into teams\u003c\/li\u003e\n\u003cli\u003eExamine statistical and visualization tools, and fact-based story-telling methods\u003c\/li\u003e\n\u003cli\u003eCollect and analyze data while respecting privacy and ethics\u003c\/li\u003e\n\u003cli\u003eUnderstand how analysts and their managers can help spur a data-driven culture\u003c\/li\u003e\n\u003cli\u003eLearn the importance of data leadership and C-level positions such as chief data officer and chief analytics officer\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e O'Reilly Media\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/18\/2015\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781491916919\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 302\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.90lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.80d","brand":"Carl Anderson","offers":[{"title":"Default Title","offer_id":36653561839772,"sku":"9781491916919","price":38.24,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_47eb6d2c-ba35-4767-a01c-e135fcdf55fa.jpg?v=1603881930","url":"https:\/\/pastforward.org\/products\/creating-a-data-driven-organization-practical-advice-from-the-trenches-9781491916919","provider":"Past Forward","version":"1.0","type":"link"}