{"product_id":"copywriting-strategies-a-no-nonsense-guide-to-writing-persuasive-copy-for-your-business-9781638079477","title":"Copywriting Strategies: A No-Nonsense Guide to Writing Persuasive Copy for Your Business","description":"\u003cp\u003e\u003cstrong\u003eMaster the strategies for successful copywriting\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eMessaging is the single most important factor in the success of any business or endeavor. This invaluable book will teach you strategies for identifying your target consumer, creating a strong message, and writing powerful copy that connects your message with your audience. \u003c\/p\u003e\u003cp\u003eWhat sets this copywriter's handbook apart from other copywriting books: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCopywriting 101\u003c\/strong\u003e--Learn the essentials for crafting persuasive copy, including the Ten Commandments of copywriting, common misconceptions, and writing in the digital age.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFundamental strategies\u003c\/strong\u003e--Put principles into practice with strategy sessions, real-life examples of great copywriting, and a call to action that challenges you to use what you've learned.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBut wait, there's more\u003c\/strong\u003e--Build on your new copywriting skills with specific tips to create marketing communications for your branding, websites, emails, digital ads, social posts, and more. \u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eDiscover how to reach your audience through persuasive copywriting using the lessons and examples found in this strategic copywriter's guide.\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Rockridge Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/18\/2022\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781638079477\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 158\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.56lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.43d","brand":"Nicki Krawczyk","offers":[{"title":"Default Title","offer_id":41481437479093,"sku":"9781638079477","price":10.19,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_b8674985-6551-4fae-95a9-62786dc64187.jpg?v=1640732123","url":"https:\/\/pastforward.org\/products\/copywriting-strategies-a-no-nonsense-guide-to-writing-persuasive-copy-for-your-business-9781638079477","provider":"Past Forward","version":"1.0","type":"link"}