{"product_id":"cold-calling-techniques-that-really-work-9781440572173","title":"Cold Calling Techniques (That Really Work!)","description":"The definitive guide to cold calling success \u003cbr\u003eFor more than thirty years, Stephan Schiffman, America's #1 corporate sales trainer, has shown millions of salespeople how to close a deal. In this newest edition of \u003ci\u003eCold Calling Techniques (That Really Work )\u003c\/i\u003e, he'll show you why cold calling is still a central element of the sales cycle and where to find the best leads. Updated with new information on e-mail selling, refining voice-mail messages, and online networking, his time-tested advice includes valuable discussion points that you'll need to cover in order to effectively present your product or service and arrange a meeting. Schiffman teaches you how to use his proven strategies to: \u003cul\u003e\n\u003cli\u003eTurn leads into prospects\u003c\/li\u003e\n\u003cli\u003eLearn more about the client's needs\u003c\/li\u003e\n\u003cli\u003eConvey the ability to meet the client's demands\u003c\/li\u003e\n\u003cli\u003eOvercome common objections\u003c\/li\u003e\n\u003c\/ul\u003e With \u003ci\u003eCold Calling Techniques (That Really Work ), 7th Edition\u003c\/i\u003e, you'll watch your performance soar as you beat the competition and score a meeting every time\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Adams Media Corporation\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/01\/2014\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781440572173\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 158\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.37lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.44h x 5.58w x 0.43d","brand":"Stephen Schiffman","offers":[{"title":"Default Title","offer_id":36651028611228,"sku":"9781440572173","price":12.74,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_c0be1509-2f4b-477f-9913-e14df6bf3205.jpg?v=1603876670","url":"https:\/\/pastforward.org\/products\/cold-calling-techniques-that-really-work-9781440572173","provider":"Past Forward","version":"1.0","type":"link"}