{"product_id":"codice-superga-an-italian-fashion-story-9788891846075","title":"Codice Superga: An Italian Fashion Story","description":"\u003cb\u003eThe design, innovation, and story of one of the most famous Italian brands in the world, Superga, dubbed the \"People's Shoes of Italy,\" and its timeless icon, the 2750 model.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003eIn its more than a century-long history, Superga has shaped the aesthetic and functional design of sports and leisure footwear, defining the imagery of a way of life that has always kept up with the times. \u003cp\u003e\u003c\/p\u003eThis book is the first-ever monograph dedicated to the world of Superga--a world made of sports, technology, innovation, design, leisure, nature, and fashion beyond fashion. \u003cp\u003e\u003c\/p\u003eImages, memorabilia, shoes and boots, advertising campaigns, catalogs, and tidbits from the Superga archive create visual atlases that tell the story of a company that is part of Italy's national history and international culture. \u003cp\u003e\u003c\/p\u003e\"Born as a tennis shoe, perfectly interpreting the elegance of the white uniform on the court, the 2750 has become a legendary shoe: timeless, versatile, transcending epochs, generations, and fashion fads, thanks to its design and the clarity of its shape,\" writes Maria Luisa Frisa in the foreword. \u003cp\u003e\u003c\/p\u003eThe book explores Superga in relation to Italy's industrial and cultural history and also in the light of its influence on society and ways of life over time.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Rizzoli International Publications\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/26\/2026\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9788891846075\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 192\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 2.38lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 11.90h x 8.51w x 0.80d","brand":"Maria Luisa Frisa","offers":[{"title":"Default Title","offer_id":52750226849973,"sku":"9788891846075","price":55.25,"currency_code":"USD","in_stock":true}],"url":"https:\/\/pastforward.org\/products\/codice-superga-an-italian-fashion-story-9788891846075","provider":"Past Forward","version":"1.0","type":"link"}