{"product_id":"build-your-brand-like-you-give-a-shit-embrace-your-purpose-and-unleash-your-potential-9798218032609","title":"Build Your Brand Like You Give a Shit: Embrace your purpose and unleash your potential","description":"\u003cp\u003eYour Reputation Defines You. Is yours worth talking about?\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eYour business needs to stand out. You need to be known for the right things. If you don't stand out, people don't notice you, and you don't sell.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eWhat you do to build awareness and engagement is informed by your competition and what you see happening around you.\u003c\/p\u003e\u003cp\u003eBy trying to stand out, you appear the same as everyone else. By looking the same, you can't possibly build that awareness, engagement, and WORD OF MOUTH critical to success.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eYour brand is not your logo; it is your reputation. Everything you say, post, and publish reflects your brand; that's why you must give a shit about\u003c\/p\u003e\u003cp\u003eyour brand. You can only reach your potential by leading with authenticity and embracing your purpose.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Proprius Records\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/01\/2022\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9798218032609\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 188\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.37lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 7.00h x 5.00w x 0.40d","brand":"Robert E. Gillespie","offers":[{"title":"Default Title","offer_id":42439248314549,"sku":"9798218032609","price":16.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_dc0a2a00-8024-48de-87a0-d9048a29bccb.jpg?v=1665461077","url":"https:\/\/pastforward.org\/products\/build-your-brand-like-you-give-a-shit-embrace-your-purpose-and-unleash-your-potential-9798218032609","provider":"Past Forward","version":"1.0","type":"link"}