{"product_id":"bigger-isnt-better-better-is-better-avoiding-the-pressure-for-endless-growth-to-build-a-better-business-and-life-9780648452485","title":"Bigger isn't Better, Better is Better: Avoiding the pressure for endless growth to build a better business (and life)","description":"\u003cp\u003eWhy do so many owners of mid-market companies chase bigger, only to end up further from the life they set out to build?\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFor decades, business books have urged owners to focus on growth. Yet for many, this undisciplined pursuit of more creates debt, complexity, and stress. What began as a dream of freedom becomes a business that drains their energy and pulls them off course.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIn \u003cem\u003eBigger Isn't Better, Better Is Better\u003c\/em\u003e, Brad Giles delivers a complete rethink of how owners build their companies. Drawing on 25 years of experience owning businesses and coaching owner-led companies, and having built over 1,000 strategic plans, he shows why focusing on building better teams, customers, offerings, and financials, then compounding these gains over time, creates stronger businesses and richer lives.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThrough practical frameworks and 35 powerful questions, you will learn how to: \u003c\/p\u003e\u003cul\u003e\u003cli\u003e\u003cul\u003e\n\u003cli\u003eBuild loyal, high-performing teams that stay\u003c\/li\u003e\n\u003cli\u003eWin customers who trust, return, and advocate\u003c\/li\u003e\n\u003cli\u003eCreate offerings competitors cannot copy\u003c\/li\u003e\n\u003cli\u003eStrengthen financials with discipline and resilience\u003c\/li\u003e\n\u003cli\u003eLive with greater freedom through a life created by design\u003c\/li\u003e\n\u003c\/ul\u003e\u003c\/li\u003e\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eBigger Isn't Better, Better Is Better\u003c\/em\u003e is the essential guide for owners who want to escape the pull of bigger, build a business that grows stronger every year, and reclaim the freedom to live the life they set out to create.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Evolution Partners Pty Ltd\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/08\/2025\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780648452485\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 182\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.55lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.42d","brand":"Brad Giles","offers":[{"title":"Default Title","offer_id":51817877962933,"sku":"9780648452485","price":19.54,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/files\/img_798eee51-9dcf-45e2-8449-23331b528027.jpg?v=1759242221","url":"https:\/\/pastforward.org\/products\/bigger-isnt-better-better-is-better-avoiding-the-pressure-for-endless-growth-to-build-a-better-business-and-life-9780648452485","provider":"Past Forward","version":"1.0","type":"link"}