{"product_id":"an-insiders-guide-to-building-a-successful-consulting-practice-9780814414361","title":"An Insider's Guide to Building a Successful Consulting Practice","description":"An industrial\/organizational psychologist, consultant, and speaker, author Bruce Katcher combines his years of experience and insights with real stories from a range of other independent consultants to guide readers on their journey of growing a consulting practice--whether they're beginners just starting up or veterans looking for new ways to invigorate their businesses. In An Insider's Guide to Building a Successful Consulting Practice, you'll learn simple yet powerful strategies for success, including how to: identify a market and narrow your focus; make a smooth transition from employee to independent consultant; sell effectively even if you've never sold before; establish visibility through speaking, writing, and networking; set prices based on value; develop a marketing strategy and divide your time between marketing and delivering your services; and much more. With applicable data and tangible advice gleaned from the survey results of professionals in a diverse range of industries, you'll not only learn how to keep plenty of work in your pipeline--you'll be able to adapt your consulting practice to thrive in any market.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Amacom\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/10\/2010\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780814414361\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 253\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.90lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.80h x 6.00w x 0.80d\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eReview Citations: \u003c\/strong\u003e\u003ci\u003eReference and Research Bk News\u003c\/i\u003e 04\/01\/2011 pg. 100\u003cbr\u003e","brand":"Bruce Katcher","offers":[{"title":"Default Title","offer_id":36644564107420,"sku":"9780814414361","price":16.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_ee44c35c-d71f-449a-b674-e13f882af3b3.jpg?v=1603858917","url":"https:\/\/pastforward.org\/products\/an-insiders-guide-to-building-a-successful-consulting-practice-9780814414361","provider":"Past Forward","version":"1.0","type":"link"}