Extreme Toyota offers the first real, comprehensive inside look at what makes one of the world's best companies run. With unprecedented access to the inner working of Toyota, the authors spent six years researching the company, interviewing hundreds of executives and employees, and discovering the company's secret of success. What they uncovered will surprise you and change the way you think about business. Simultaneously rigidly traditional and seriously innovative, it is precisely those internal contradictions that make the company so successful and admired.
Binding Type: Hardcover
Publisher: Wiley
Published: 06/01/2008
ISBN: 9780470267622
Pages: 320
Weight: 1.30lbs
Size: 9.10h x 6.20w x 1.00d
Review Citations: Library Journal 05/15/2008 pg. 110
Reference and Research Bk News 08/01/2008 pg. 135